Lenovo today announced that Luca Rossi, currently President of Lenovo’s business in Latin America (LATAM), will succeed Eric Cador as President of the company’s business in Europe, Middle-East and Africa (EMEA). Moving forward Luca will lead both LATAM and EMEA.
Eric Cador is leaving Lenovo on May 10th and will return to his consulting business.
Commenting on Luca’s appointment, Corporate President and COO Gianfranco Lanci said: “Luca has a fantastic track record as a business leader both in and out of Lenovo. In the year that he’s led the LATAM business he has transformed our results and share in what are very complex and diverse markets. As we look forward he has a great foundation laid by Eric to build on – a foundation that with Luca’s leadership and experience will ensure we can deliver on our business ambitions as a company.”
Prior to joining Lenovo in 2015 Luca was EMEA President for Acer, following various roles over a six year period for the company. Before Acer Luca was General Manager for Asus Europe after successfully founding and running a system integrator business in Italy for 11 years.
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